Marketing MCQ Marketing DewBird is a mobile phone showroom. Many consumers consider it as a higher priced store than the other showrooms in the city. Which of the following factors is most likely the reason for such a consumer perception?

DewBird is a mobile phone showroom. Many consumers consider it as a higher priced store than the other showrooms in the city. Which of the following factors is most likely the reason for such a consumer perception?

Marketing

DewBird is a mobile phone showroom. Many consumers consider it as a higher priced store than the other showrooms in the city. Which of the following factors is most likely the reason for such a consumer perception?

a. The poor ambiance of the showroom

b. Lack of promotional activities in the showroom

c. Being set in a premier location

d. Having prices that are largely in line with competitors

Answer: c.

Marketing MCQ

DewBird is a mobile phone showroom. Many consumers consider it as a higher priced store than the other showrooms in the city. Which of the following factors is most likely the reason for such a consumer perception?

DewBird is a mobile phone showroom. Many consumers consider it as a higher priced store than the other showrooms in the city. Which of the following factors is most likely the reason for such a consumer perception?

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