Which of the following statements is correct about a niche strategy?

Which of the following statements is correct about a niche strategy?



a. It aims at being the low-cost competitor in an industry.

b. It removes frills and options from a product or service.

c. It is opted in a market segment that has low-growth potential.

d. It is suitable for small companies with limited resources.



Answer: d. It is suitable for small companies with limited resources.


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