Which of the following tips would help marketers find new B2B clients that are similar to clients they already serve?
Research ISO 9000 certified companies.
Look up firms that use automated systems for straight rebuying.
Ask a current customer to help identify new leads.
Conduct a vendor analysis.
Identify current customers' NAICS codes and then look at NAICS-coded lists for related firms.
Answer: Identify current customers' NAICS codes and then look at NAICS-coded lists for related firms.