What is price skimming?
A. setting a low price to penetrate the market
B. setting a high price for a new product to skim maximum revenues
C. offering customization at a price premium
D. reintroducing an old product at a different price
Answer: B
A. setting a low price to penetrate the market
B. setting a high price for a new product to skim maximum revenues
C. offering customization at a price premium
D. reintroducing an old product at a different price
Answer: B