Marketing MCQ Marketing According to the PLC, the ________ stage is reached when sales plunge to zero, or when they drop to a low level where they continue for many years.

According to the PLC, the ________ stage is reached when sales plunge to zero, or when they drop to a low level where they continue for many years.

Marketing

According to the PLC, the ________ stage is reached when sales plunge to zero, or when they drop to a low level where they continue for many years.

A) laggard

B) decline

C) maturity

D) growth

E) incubation

Answer: B) decline

Marketing MCQ

According to the PLC, the ________ stage is reached when sales plunge to zero, or when they drop to a low level where they continue for many years.

According to the PLC, the ________ stage is reached when sales plunge to zero, or when they drop to a low level where they continue for many years.

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