Which of the following is an example of positioning?
a. Bird Inc., a basketball distributor, supplies basketballs to few sports stores in Boston.
b. Carroll Joy, a toy store in Minnesota, decides to identify the age group of kids visiting their store.
c. Barry Inc., a shoe manufacturer, promotes itself as the only existing customized shoe manufacturer in San Antonio.
d. McHale Inc., a camera distributor, restricts its consideration set of customer segments in Houston.
Answer: C