Marketing MCQ
International Business
For many years, Xerox had a monopoly on photocopiers. It could sell world-wide with little customization. Xerox was able to use a(n) ______ strategy.
For many years, Xerox had a monopoly on photocopiers. It could sell world-wide with little customization. Xerox was able to use a(n) ______ strategy.
For many years, Xerox had a monopoly on photocopiers. It could sell world-wide with little customization. Xerox was able to use a(n) ______ strategy.
Answer: International
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