The introductory price for the Nintendo Gamecube video game console was $100 lower than the list price of Xbox and Playstation 2, its only two competitors. Given this information, you can assume Nintendo used what type of policy for its Gamecube?

The introductory price for the Nintendo Gamecube video game console was $100 lower than the list price of Xbox and Playstation 2, its only two competitors. Given this information, you can assume Nintendo used what type of policy for its Gamecube?



a.

cost bundling

b.

flexible pricing

c.

penetration pricing

d.

competitive skimming



Answer: C


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