Marketing MCQ Marketing Associations that marketers create between products or services and desired attributes often take on lives of their own as consumers begin to believe that the publicity (or build-up) is, in fact, real. Researchers call this condition _______.

Associations that marketers create between products or services and desired attributes often take on lives of their own as consumers begin to believe that the publicity (or build-up) is, in fact, real. Researchers call this condition _______.

Marketing

Associations that marketers create between products or services and desired attributes often take on lives of their own as consumers begin to believe that the publicity (or build-up) is, in fact, real. Researchers call this condition _______.

a. endowment effect

b. adaptation

c. figure-ground principle

d. hyper reality

e. automated attention analysis

Answer: hyper reality

Marketing MCQ

Associations that marketers create between products or services and desired attributes often take on lives of their own as consumers begin to believe that the publicity​ (or build-up)​ is, in​ fact, real. Researchers call this condition​ _______.

Associations that marketers create between products or services and desired attributes often take on lives of their own as consumers begin to believe that the publicity​ (or build-up)​ is, in​ fact, real. Researchers call this condition​ _______.

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Associations that marketers create between products or services and desired attributes often take on lives of their own as consumers begin to believe that the publicity (or build-up) is, in fact, real. Researchers call this condition _______.

Associations that marketers create between products or services and desired attributes often take on lives of their own as consumers begin to believe that the publicity (or build-up) is, in fact, real. Researchers call this condition _______.