​______________ is the process by which people​ select, organize, and interpret sensations. Marketers study what we add to these raw sensations to give them meaning.

​______________ is the process by which people​ select, organize, and interpret sensations. Marketers study what we add to these raw sensations to give them meaning.



a. perception

b. halo effect

c. momentum effect

d. plinking

e. buying effect



Answer: perception


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