Marketing MCQ
Marketing
_____ is a term used by marketers to describe a desire to achieve some functional or practical benefit, such as when a person chooses a green salad for lunch rather than a greasy hamburger for nutritional reasons.
_____ is a term used by marketers to describe a desire to achieve some functional or practical benefit, such as when a person chooses a green salad for lunch rather than a greasy hamburger for nutritional reasons.
_____ is a term used by marketers to describe a desire to achieve some functional or practical benefit, such as when a person chooses a green salad for lunch rather than a greasy hamburger for nutritional reasons.
Answer: Utilitarian
Learn More :