TJ's job requires him to travel by automobile quite often. In​ fact, he drives about 160 miles per day and finds himself listening to the radio quite a bit of that time. In the​ beginning, he used to change the channel every time a specific advertisement came on that he did not​ like, but​ eventually, with repeated​ exposure, he began to like the familiarity of the commercial. Psychologists would call this​ ______________.

TJ's job requires him to travel by automobile quite often. In​ fact, he drives about 160 miles per day and finds himself listening to the radio quite a bit of that time. In the​ beginning, he used to change the channel every time a specific advertisement came on that he did not​ like, but​ eventually, with repeated​ exposure, he began to like the familiarity of the commercial. Psychologists would call this​ ______________.



Answer: mere exposure phenomenon


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