Marketing MCQ Marketing The ______________ explains the fine line between familiarity and boredom; it proposes that two separate psychological processes operate when marketers repeatedly show an ad to a viewer.

The ______________ explains the fine line between familiarity and boredom; it proposes that two separate psychological processes operate when marketers repeatedly show an ad to a viewer.

Marketing

The ______________ explains the fine line between familiarity and boredom; it proposes that two separate psychological processes operate when marketers repeatedly show an ad to a viewer.

Answer: two-factor theory

Marketing MCQ

The​ ______________ explains the fine line between familiarity and​ boredom; it proposes that two separate psychological processes operate when marketers repeatedly show an ad to a viewer.

The​ ______________ explains the fine line between familiarity and​ boredom; it proposes that two separate psychological processes operate when marketers repeatedly show an ad to a viewer.

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The ______________ explains the fine line between familiarity and boredom; it proposes that two separate psychological processes operate when marketers repeatedly show an ad to a viewer.

The ______________ explains the fine line between familiarity and boredom; it proposes that two separate psychological processes operate when marketers repeatedly show an ad to a viewer.