Marketing MCQ Marketing When Erica has the television set at volume level 10, she has to turn it up only 2 notches to 12 to notice a difference. When she has the television set at volume level 20, she needs to turn it up to 24 to notice the difference. What law or theory explains this phenomenon?

When Erica has the television set at volume level 10, she has to turn it up only 2 notches to 12 to notice a difference. When she has the television set at volume level 20, she needs to turn it up to 24 to notice the difference. What law or theory explains this phenomenon?

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When Erica has the television set at volume level 10, she has to turn it up only 2 notches to 12 to notice a difference. When she has the television set at volume level 20, she needs to turn it up to 24 to notice the difference. What law or theory explains this phenomenon?

a. semiotics

b. weber's law

c. schema

d. psychophysics

e. hyper reality

Answer: weber's law

Marketing MCQ

When Erica has the television set at volume level​ 10, she has to turn it up only 2 notches to 12 to notice a difference. When she has the television set at volume level​ 20, she needs to turn it up to 24 to notice the difference. What law or theory explains this​ phenomenon?

When Erica has the television set at volume level​ 10, she has to turn it up only 2 notches to 12 to notice a difference. When she has the television set at volume level​ 20, she needs to turn it up to 24 to notice the difference. What law or theory explains this​ phenomenon?

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When Erica has the television set at volume level 10, she has to turn it up only 2 notches to 12 to notice a difference. When she has the television set at volume level 20, she needs to turn it up to 24 to notice the difference. What law or theory explains this phenomenon?

When Erica has the television set at volume level 10, she has to turn it up only 2 notches to 12 to notice a difference. When she has the television set at volume level 20, she needs to turn it up to 24 to notice the difference. What law or theory explains this phenomenon?