Marketing MCQ Marketing An ad on the back of a women's magazine for Cover Girl cosmetics shows Queen Latifah, Jennifer Lopez and Shania Twain endorsing its products as good for their skin. This is an example of an ad with a __________ focus because it shows product users of different ethnic backgrounds.

An ad on the back of a women's magazine for Cover Girl cosmetics shows Queen Latifah, Jennifer Lopez and Shania Twain endorsing its products as good for their skin. This is an example of an ad with a __________ focus because it shows product users of different ethnic backgrounds.

Marketing

An ad on the back of a women's magazine for Cover Girl cosmetics shows Queen Latifah, Jennifer Lopez and Shania Twain endorsing its products as good for their skin. This is an example of an ad with a __________ focus because it shows product users of different ethnic backgrounds.

A) physiological
B) behavioural
C) occupational
D) demographic
E) psychographic

Answer: D

Marketing MCQ

An ad on the back of a women's magazine for Cover Girl cosmetics shows Queen Latifah, Jennifer Lopez and Shania Twain endorsing its products as good for their skin. This is an example of an ad with a __________ focus because it shows product users of different ethnic backgrounds.

An ad on the back of a women's magazine for Cover Girl cosmetics shows Queen Latifah, Jennifer Lopez and Shania Twain endorsing its products as good for their skin. This is an example of an ad with a __________ focus because it shows product users of different ethnic backgrounds.

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