Marketing MCQ Marketing The strategy of using different marketing mix activities, such as product features or advertising, to help the consumers perceive a product as being different and better than competing products.

The strategy of using different marketing mix activities, such as product features or advertising, to help the consumers perceive a product as being different and better than competing products.

Marketing

The strategy of using different marketing mix activities, such as product features or advertising, to help the consumers perceive a product as being different and better than competing products.

A) Product differentiation
B) Market differentiation
C) market segmentation
D) Niche strategy
E) Psychographic segmentation

Answer: A

Marketing MCQ

The strategy of using different marketing mix activities, such as product features or advertising, to help the consumers perceive a product as being different and better than competing products.

The strategy of using different marketing mix activities, such as product features or advertising, to help the consumers perceive a product as being different and better than competing products.

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