Imagine that a Chinese electronic game manufacturer has decided to go global. It does well with its lower-priced products but cannot break into the market with its high-end game consoles and games. The firm then acquires a well-respected Norwegian high-end game manufacturer, and begins selling high-end products under that brand name. The firm has successfully overcome the liability of foreignness by:

Imagine that a Chinese electronic game manufacturer has decided to go global. It does well with its lower-priced products but cannot break into the market with its high-end game consoles and games. The firm then acquires a well-respected Norwegian high-end game manufacturer, and begins selling high-end products under that brand name. The firm has successfully overcome the liability of foreignness by:

Imagine that a Chinese electronic game manufacturer has decided to go global. It does well with its lower-priced products but cannot break into the market with its high-end game consoles and games. The firm then acquires a well-respected Norwegian high-end game manufacturer, and begins selling high-end products under that brand name. The firm has successfully overcome the liability of foreignness by:




a. changing formal institutions.
b. changing informal institutions.
c. none of these answers
d. using tangible resources.


Answer: d. using tangible resources.


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