In services marketing, the saying "where the rubber meets the road" refers to whether or not a(n) __________ gap exists.

In services marketing, the saying "where the rubber meets the road" refers to whether or not a(n) __________ gap exists.

In services marketing, the saying "where the rubber meets the road" refers to whether or not a(n) __________ gap exists. 



A. knowledge

B. quality

C. delivery

D. standards

E. empowerment


Answer: C. delivery


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