The percentage of a customer's purchases made from a particular retailer is referred to as

The percentage of a customer's purchases made from a particular retailer is referred to as

The percentage of a customer's purchases made from a particular retailer is referred to as 



A. share of wallet.

B. share of market.

C. customer loyalty.

D. customer relationship management.

E. customer value ratio.


Answer: A. share of wallet.


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