A ________ consists of all products original as well as line and category extensions sold under a particular brand.
A) brand line
B) cobrand
C) generic brand
D) licensed product
E) sub brand
Answer: A
A ________ consists of all products original as well as line and category extensions sold under a particular brand.
A) brand line
B) cobrand
C) generic brand
D) licensed product
E) sub brand
Answer: A