Marketing MCQ Marketing When a marketer expresses his or her vision of what the brand must be and do for consumers, they are expressing what is called ________.

When a marketer expresses his or her vision of what the brand must be and do for consumers, they are expressing what is called ________.

Marketing

When a marketer expresses his or her vision of what the brand must be and do for consumers, they are expressing what is called ________.

A) a brand promise
B) a brand personality
C) a brand identity
D) a brand position
E) a brand revitalization

Answer: A

Marketing MCQ

When a marketer expresses his or her vision of what the brand must be and do for consumers, they are expressing what is called ________.

When a marketer expresses his or her vision of what the brand must be and do for consumers, they are expressing what is called ________.

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