A negative side of the ________ is that the company becomes too reactive. Rather than carry out its own customer relationship strategy, it bases its own moves on competitors' moves.

A negative side of the ________ is that the company becomes too reactive. Rather than carry out its own customer relationship strategy, it bases its own moves on competitors' moves.



A) competitor-centered company
B) customer-centered company
C) market-centered company
D) dual marketing strategy
E) image-centered company


Answer: A. competitor-centered company


Learn More :