Family Dollar stores profitably focusing on buyers who have relatively modest means is an example of ________.
A) convenience
B) value pricing
C) market segmentation
D) target marketing
E) value packing
Answer: D) target marketing
Family Dollar stores profitably focusing on buyers who have relatively modest means is an example of ________.
A) convenience
B) value pricing
C) market segmentation
D) target marketing
E) value packing
Answer: D) target marketing