Using concentraced marketing, the marketer goes after a ______ share of ______.

Using concentraced marketing, the marketer goes after a ______ share of ______.




A. Small; a small market
B. small; a large market
C. Large; one or a few niches
D. Large; the mass market
E. Moderate; the local market


Answer: C. Large; one or a few niches



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