Which of the following is the narrowest strategy?
A. Segmented strategy
B. Local marketing
C. Differentiated marketing
D. Mass marketing
E. Undifferentiated marketing
Answer: B. Local marketing
Which of the following is the narrowest strategy?
A. Segmented strategy
B. Local marketing
C. Differentiated marketing
D. Mass marketing
E. Undifferentiated marketing
Answer: B. Local marketing