Vertigo is an electronics company. According to the BCG matrix, which of the following products of Vertigo would most likely classify as a question mark?

Vertigo is an electronics company. According to the BCG matrix, which of the following products of Vertigo would most likely classify as a question mark?



A) Blue — a cell phone that is designed for music lovers and has a very low market share in a market that is growing steadily
B) Electra — a home entertainment system that has a strong market share in a market that is likely to expand in the future
C) Jump — an MP3 player that has a high market share in a market that is not expected to grow significantly
D) SpinDrive — a car audio system that has a high market share in a market that has been growing constantly
E) SoLo — a CD player that has a very low market share in a market that is shrinking rapidly


Answer: A


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