Marketing communicators must know what ________ and what ________.

Marketing communicators must know what ________ and what ________.



A) products they wish to sell; audiences they want to target
B) distribution channel(s) they wish to use; timing they need
C) advertising media they will use; message they will send
D) audiences they wish to reach; responses they want
E) message they will send; feedback they expect


Answer: D) audiences they wish to reach; responses they want


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