Marketing MCQ Marketing Chapter 7 ______ are often touted as affordable ways for researchers to access the low-incidence panel members who have been previously identified.

______ are often touted as affordable ways for researchers to access the low-incidence panel members who have been previously identified.

Marketing Chapter 7

______ are often touted as affordable ways for researchers to access the low-incidence panel members who have been previously identified.

a. Focus groups
b. Telephone surveys
c. In-person interviews
d. Online panels

Answer: d. Online panels

Marketing MCQ

______ are often touted as affordable ways for researchers to access the low-incidence panel members who have been previously identified.

______ are often touted as affordable ways for researchers to access the low-incidence panel members who have been previously identified.

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