Coca-Cola cups prominently featured on episodes of American Idol are an example of ________.
A) advertainment
B) buzz marketing
C) personal selling
D) sales promotion
E) product placement
Answer: E
Coca-Cola cups prominently featured on episodes of American Idol are an example of ________.
A) advertainment
B) buzz marketing
C) personal selling
D) sales promotion
E) product placement
Answer: E