Data that are gathered without overt questioning or other types of interactions with consumers have become a new and valuable source of information. This type of data are called:

Data that are gathered without overt questioning or other types of interactions with consumers have become a new and valuable source of information. This type of data are called:


A) Interactive data.
B) Social media data.
C) Passive data.
D) Panel data.


Answer: C) Passive data.


Learn More :