_____ is the person recognized as the "Father of Marketing Research." He is given credit for conducting the first continuous and organized market research.

_____ is the person recognized as the "Father of Marketing Research." He is given credit for conducting the first continuous and organized market research.


A) Charlie Young
B) C. J. Craig
C) Charles Coolidge Parlin
D) Jed Bartlet


Answer: C) Charles Coolidge Parlin


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