The acronym L-O-C-A-T-E reminds us of several useful methods for uncovering a prospective buyer's needs. A skillful salesperson may talk, listen, probe, make careful observations, and empathize—all in an effort to uncover the prospect's needs. This pertains to:
a. Observing
b. Empathizing
c. Converting
d. Coordinating
e. Combining
Answer: e. Combining