A well-connected person who may not make the buying decision but who may have an impact on the person who does is a: Marketing Chapter 9 A well-connected person who may not make the buying decision but who may have an impact on the person who does is a:A) gatekeeperB) referralC) prospectD) target marketE) center of influenceAnswer: E) center of influence Learn More : Share this Share on FacebookTweet on TwitterPlus on Google+