An ad picturing a young boy using a toilet has the headline, "Don't expect Windex Wipes to do a Clorox Wipes job," and the copy explains that Clorox is a disinfectant and Windex is not. In this ad, the:
A. visual element reinforces the copy.
B. advertiser is using a poster appeal.
C. visual element is superfluous.
D. source relied on a recency effect.
E. mass marketing strategy is clearly defined.
Answer: A
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