The tendency to offer a wide variety of nontraditional goods and services under one roof is called ________ .
a. franchising
b. direct retailing
c. scrambled merchandising
d. visual merchandising
Answer: c. scrambled merchandising
The tendency to offer a wide variety of nontraditional goods and services under one roof is called ________ .
a. franchising
b. direct retailing
c. scrambled merchandising
d. visual merchandising
Answer: c. scrambled merchandising