Once a firm has done an analysis of the most viable markets for its products, then it must next
A.
determine the competition and develop strategies to overcome it.
B.
conduct an internal assessment of its capabilities.
C.
conduct an external analysis of the target market's economy, culture, and regulatory barriers.
D.
develop a product to meet the needs of those markets.
E.
achieve success with the product in its home market.
Answer: B