The ultimate goal of any marketing communication should be to
a. increase awareness.
b. challenge the competition.
c. be creative in its appeal.
d. increase sales and profits.
Answer: D. Increase sales and profits
The ultimate goal of any marketing communication should be to
a. increase awareness.
b. challenge the competition.
c. be creative in its appeal.
d. increase sales and profits.
Answer: D. Increase sales and profits