Best Buy has become the nation's largest specialty retailer by focusing on the customer's needs and wants. This philosophy is at the heart of a(n) ___ orientation.

Best Buy has become the nation's largest specialty retailer by focusing on the customer's needs and wants. This philosophy is at the heart of a(n) ___ orientation.



a. sales
b. market
c. retail
d. production
e. exchange


ANSWER: b


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