___ consists of all marketing activities that stimulate consumer purchasing such as coupons, contests, free samples, and trade shows.

___ consists of all marketing activities that stimulate consumer purchasing such as coupons, contests, free samples, and trade shows.

___ consists of all marketing activities that stimulate consumer purchasing such as coupons, contests, free samples, and trade shows.


a. Sales promotion
b. Publicity
c. Personal selling
d. Advertising
e. Sponsorship


ANSWER: a


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