Marketing MCQ Marketing Chapter 1 The Ritz-Carlton has Service Values that guide employees in providing its Gold Standard service. One of the service values states, "I own and immediately resolve guest problems." The RitzCarlton management uses ___ to provide customer service.

The Ritz-Carlton has Service Values that guide employees in providing its Gold Standard service. One of the service values states, "I own and immediately resolve guest problems." The RitzCarlton management uses ___ to provide customer service.

Marketing Chapter 1

The Ritz-Carlton has Service Values that guide employees in providing its Gold Standard service. One of the service values states, "I own and immediately resolve guest problems." The RitzCarlton management uses ___ to provide customer service.

a. training
b. deregulation
c. empowerment
d. commissioning
e. mediating

ANSWER: c

Marketing MCQ

The Ritz-Carlton has Service Values that guide employees in providing its Gold Standard service. One of the service values states, "I own and immediately resolve guest problems." The RitzCarlton management uses ___ to provide customer service.

The Ritz-Carlton has Service Values that guide employees in providing its Gold Standard service. One of the service values states, "I own and immediately resolve guest problems." The RitzCarlton management uses ___ to provide customer service.

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