Marketing MCQ Marketing Chapter 2 Performing a SWOT analysis, setting market and product goals, and developing a marketing program are all steps in the ______________ phase of the strategic marketing process.

Performing a SWOT analysis, setting market and product goals, and developing a marketing program are all steps in the ______________ phase of the strategic marketing process.

Marketing Chapter 2

Performing a SWOT analysis, setting market and product goals, and developing a marketing program are all steps in the ______________ phase of the strategic marketing process.

a. evaluation
b. development
c. planning
d. implementation

Answer: c. planning

Marketing MCQ

Performing a SWOT analysis, setting market and product goals, and developing a marketing program are all steps in the ______________ phase of the strategic marketing process.

Performing a SWOT analysis, setting market and product goals, and developing a marketing program are all steps in the ______________ phase of the strategic marketing process.

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