The approaches that can be used to collect data to solve all or part of a marketing research problem are referred to as
a. methods.
b. proposals.
c. strategies.
d. tactics.
e. analyses.
Answer: a. methods.
The approaches that can be used to collect data to solve all or part of a marketing research problem are referred to as
a. methods.
b. proposals.
c. strategies.
d. tactics.
e. analyses.
Answer: a. methods.