Marketing MCQ Marketing Chapter 3 Which component of an environmental scan pertains to the income, expenditures, and resources affecting the cost of running a business or household?

Which component of an environmental scan pertains to the income, expenditures, and resources affecting the cost of running a business or household?

Marketing Chapter 3

Which component of an environmental scan pertains to the income, expenditures, and resources affecting the cost of running a business or household?

a. industry
b. economy
c. finance
d. competitive

Answer: b. economy

Marketing MCQ

Which component of an environmental scan pertains to the income, expenditures, and resources affecting the cost of running a business or household?

Which component of an environmental scan pertains to the income, expenditures, and resources affecting the cost of running a business or household?

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