Your text identified an ethical issue in marketing research by pointing out that it is unethical for a firm to send out phony ________ simply to get ideas for conducting their own research.

Your text identified an ethical issue in marketing research by pointing out that it is unethical for a firm to send out phony ________ simply to get ideas for conducting their own research.


A) RFZ's

B) RFD's

C) RFP's

D) RRR's

E) RPF's



Answer: C) RFP's


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