Yvette has been told by her sales manager that she should use more "figurative language" during her sales presentations. Yvette should increase her use of:
A) emotional link
B) metaphors
C) bridge statements
D) persuasive words
E) features
Answer: B
Marketing MCQ
A) emotional link
B) metaphors
C) bridge statements
D) persuasive words
E) features
Answer: B