_____ are those consumers who construct their own media outlets, such as blogs, podcasts, consumer-generated videos, and wikis.
a) Creators
b) Critics
c) Collectors
d) Joiners
e) Spectators
Answer: a) Creators
Marketing MCQ
Marketing Chapter 10
_____ are those consumers who construct their own media outlets, such as blogs, podcasts, consumer-generated videos, and wikis.