Formulating the sales plan involves three tasks. The first step is setting objectives. It is followed by __________ and developing account management policies.

Formulating the sales plan involves three tasks. The first step is setting objectives. It is followed by __________ and developing account management policies.



a) hiring sales reps

b) developing the marketing plan

c) establishing the budget

d) organizing the sales force

e) strategic planning



Answer: d


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Marketing Chapter 20

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