Half​ Price, Inc., a retail​ chain, has been the cheapest option for consumers. Because Half​ Price, Inc. is able to sell its products at such low​ prices, competition has been nonexistent for years.​ Recently, Half​ Price, Inc. has expanded its product​ range, which resulted in some price increase.​ Cost-conscious consumers have noticed the increase and have started to shop at local Dollar Store chains instead. Which of the following describes this​ scenario?

Half​ Price, Inc., a retail​ chain, has been the cheapest option for consumers. Because Half​ Price, Inc. is able to sell its products at such low​ prices, competition has been nonexistent for years.​ Recently, Half​ Price, Inc. has expanded its product​ range, which resulted in some price increase.​ Cost-conscious consumers have noticed the increase and have started to shop at local Dollar Store chains instead. Which of the following describes this​ scenario?



A. Disintermediation

B. Multichannel retailing

C. Channel conflict

D. Selective distribution

E. Wheel of retailing



Answer: E. Wheel of Retailing


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