Jenna is a real estate agent. She has a website set up where potential buyers can view the homes she is​ selling, and if they are​ interested, there is an option to fill out an online form which Jenna receives in an email indicating customer interest in a certain house. She then contacts the interested buyer to obtain more information. If the buyer is serious about purchasing the​ home, she moves on the next​ step, which is determining whether the buyer is qualified and has funding for the purchase. This is an example of​ ________.

Jenna is a real estate agent. She has a website set up where potential buyers can view the homes she is​ selling, and if they are​ interested, there is an option to fill out an online form which Jenna receives in an email indicating customer interest in a certain house. She then contacts the interested buyer to obtain more information. If the buyer is serious about purchasing the​ home, she moves on the next​ step, which is determining whether the buyer is qualified and has funding for the purchase. This is an example of​ ________.

Jenna is a real estate agent. She has a website set up where potential buyers can view the homes she is​ selling, and if they are​ interested, there is an option to fill out an online form which Jenna receives in an email indicating customer interest in a certain house. She then contacts the interested buyer to obtain more information. If the buyer is serious about purchasing the​ home, she moves on the next​ step, which is determining whether the buyer is qualified and has funding for the purchase. This is an example of​ ________.



A. prospecting

B. consultative selling

C. direct marketing

D. advocacy advertising

E. product placement



Answer: A. prospecting


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