Products, such as free pens, calendars, and coffee mugs featuring advertising and used as promotional tools are referred to as:
A. premiums.
B. advertising specialties.
C. sales promotions.
D. publicity.
E. giveaways.
Answer: B
Marketing MCQ
Marketing Chapter 13
Products, such as free pens, calendars, and coffee mugs featuring advertising and used as promotional tools are referred to as: